McHills launched just as capital controls hit Greece. For us it was new ground and a big risk: almost no liquidity, uncharted waters, a business plan literally torn up. We had to run a business on a “€60 cash machine limit”, with consumers in shock.
For McHills we took on almost everything:
– Business consulting
– Finding suppliers abroad & the best possible deals
– Full Branding (business naming, identity design)
– Eshop development
– Marketing strategy
– Courier deal for better rates
– Brand Reputation Management
– Crisis management
– Wholesale deals with suppliers, and more.
| +500% | growth in the first 6 months |
| full | Branding · e-shop · marketing |
McHills went Live and the first sale came in within 5 hours. From week 1, cafés, bars and off-licences were asking for wholesale.
In its first 4 months it was turning over what you'd expect from eshops with years in the market, while some of the country's biggest brands (Coca Cola, Blue Star Ferries and others) were already asking for wholesale orders of thousands of units for corporate gifts.
Loyalty kept climbing and the positive feedback poured in.
By the end of the first six months, growth was already over 500% — not counting wholesale.
Working with the overseas suppliers was flawless. Those visiting Greece for the first time were thrilled: they found an eshop built to international standards.
A success story, in the middle of a crisis. Honestly, even we couldn't believe it.
Review from the founder:
“Creative spirit and flawless, collaborative communication! Knowledge and action that add up to wonderful creative expression, which makes them one of a kind! Dizzy always has a surprise for you, just when you think every idea has already been had!!!!”
